THE “WHY” OF ATTENDING THE
PGA SHOW


Gaining Management Approval

You’ve done your research and know that attending the PGA Show will help you learn, develop, and advance in your career—now it’s time to gain management approval. Focus on what you'll bring back to the team and the value beyond your day-to-day responsibilities. Keep it short, powerful, and team focused.

5 TIPS TO MAKE IT HAPPEN

When crafting your plan, think about the bottom line: Why should the organization budget for your trip, and what's the return on the investment?

  • Determine the value. Show specifics on how your attendance will impact current projects, inspire knowledge, and eliminate obstacles.
  • Be solutions driven. What issues pop up again and again? List exhibitors who can provide the solutions your organization needs.
  • Inspire your team! Make a list of all the educational sessions you’ll be attending along with their titles, descriptions, and actionable takeaways.
  • Provide a post-event rundown. Offer to deliver a short presentation or write up on your key takeaways.
  • Plan for your absence. Whether it’s working ahead or tapping a colleague to help, explain how your time away is covered.


WHY ATTEND

  • Extensive Exhibitor List: Featuring 1,000+ exhibitors & brands, explore the newest products and solutions in apparel/apparel accessories, technology, equipment, training aids, travel and more.
  • Featured Areas
    • The Clubhouse: The Clubhouse is the premier destination for all facilities seeking to enhance member or player experiences through innovations in racquet sports, fitness, health & wellness and club amenities.
    • PGA of America Hub: The PGA of America Hub provides seamless access to exclusive resources, dedicated staff assistance, programming and networking opportunities.
    • Innovation District: Looking for the innovations shaping the future of golf? The best place to explore this is the Innovation District, featuring both the New Product Zone and the Inventor’s Spotlight. 
    • Career Zone: Whether you are a student exploring career options, a PGA of America Golf Professional, or considering a second career in the industry, the Career Zone offers unparalleled opportunities to connect with leading golf industry companies who are actively looking to recruit new talent.
  • The PGA Show Education Program: Designed for golf industry professionals seeking to enhance their skills and grow their network, the program offers tailored learning opportunities on key topics. Immerse yourself in an interactive environment and gain the latest insights, strategies, and tools to drive your career forward and pave the way for transformative business success.
  • Events & Experiences: The PGA Show is packed with events and happenings that excite, inspire and engage, transforming the event far beyond a traditional trade show. These shared experiences cultivate a sense of community and encourage meaningful interactions within an atmosphere that invites relaxation and celebrates the game we all love. 

Discounted Hotel & Travel Rates: Through the travel experts at Connections Housing, the PGA Show has negotiated travel discounts and secured a limited number of reduced-rate hotel rooms to make your trip to Orlando more affordable!



SAMPLE LETTER TO MANAGEMENT

Download a sample letter to use as a starting point while conveying the importance of the event to your boss.