‘The Clubhouse’ at the 2025 PGA Show Doubles in Size, Programming and Court Activations

FRISCO, Texas (December 10, 2024) – The Clubhouse at the 2025 PGA Show, Jan. 21-24 in Orlando, Florida, is the premier destination for all facilities seeking to enhance member or player experiences through innovations in racquet sports, fitness, health & wellness and club amenities. The designated area on the Show Floor has doubled in size, accommodating a greater number of participating companies, expanded programming and features two purpose-built courts for live product demonstrations. Designed to offer tools and insights to elevate golf resort and facility experiences, The Clubhouse has become the ideal destination for PGA of America Golf Professionals, golf course owners, general managers and facility decision-makers seeking to enhance member loyalty and player engagement programming.

Golf industry professionals can network with course owners, operators, general managers and PGA of America Golf Professionals who are shaping the future of golf facilities while exploring nearly 150 companies offering the most up-to-date advancements in racquet sports, fitness, health and wellness and club amenities. (Explore Clubhouse brands here. Additionally, educational programming on The Clubhouse stage has nearly doubled this year, offering 14 sessions on trending topics and best practices such as:

  • Renovations Best Practices for Public & Private Communities
  • The Digital Green: Simulators and Shared Facilities Transforming the Industry
  • Best Practices for Memberships: Attracting & Retaining Members While Managing Waitlists
  • A New Way to Play: United States Tennis Association
  • Profit on the Rocks: Boosting Sales through Mixology
  • NGCOA’s Golf Business LIVE – Tech Talks

Access the full programming schedule here. Daily happy hours will also create opportunities for invaluable peer networking within The Clubhouse.
 

The Clubhouse at the 2025 PGA Show

Explore the Latest in Racquet Sports

Racquet sports continue to grow in popularity and are a vital part of the modern golf facility experience. Featured brands include prominent brands like JOOLA Pickleball, Paddletek, Selkirk, Skechers, and Vulcan Pickleball among many others. To provide an immersive experience, The Clubhouse includes two on-site demonstration courts. One court is designated for open product testing, allowing attendees to test equipment firsthand, while the other hosts live exhibitor demonstrations from industry-leading brands. Paddle demonstrations will be provided by brands such as Holbrook, Gearbox, The Pretty Pickleball Company, Swinton Sports, Rokne and Selkirk. These hands-on opportunities are bolstered by additional sponsors including Skechers for court barriers, Vulcan for ball sponsorship, Mizuno USA and Selkirk for court sponsorship and technology partners like Wingfield and SaveMyPlay for camera integration.

Racquet court demonstration schedules will be regularly updated here.

Elevate Member Well-Being with Fitness, Health & Wellness

State-of-the-art fitness equipment, personalized physical therapy options and innovative nutritional programs are featured in The Clubhouse to help enhance the golf experience while extending the years that golfers can enjoy the sport. Featuring top brands like GolfForever, Life Fitness, Sportsbox AI, SuperSpeed Golf, Technogym, and TPI, The Clubhouse ensures members have access to cutting-edge products and resources. Additionally, complimentary sessions led by TPI and the Golf Fitness Association of America will provide valuable insights into the latest trends in fitness and wellness from industry experts.

The Fitness, Health & Wellness stage programming will be coming soon.

Transform Facilities with Enhanced Amenities

Cutting-edge innovations across food and beverage offerings, spa services, decor and technology will be featured in The Clubhouse this year. Strategies to streamline operations while creating vibrant, member-focused spaces designed to enhance member engagement will be on display and presented during multiple industry sessions on The Clubhouse stage. Industry-leading brands such as ClubEssential Holdings, Korechi, MMI Storage, Nespresso Professional, NGCOA, Random Golf Club, PDI, Player Development Solutions, StrackaLine and Synthetic Turf, among many others, provide a comprehensive look at solutions that can transform member experiences. A complimentary Clubhouse coffee bar will be sponsored by Nespresso Professional on Wednesday, Jan. 22, and by RealFood Hospitality, Strategy, & Design on Thursday, Jan. 23.

Golf Industry Attendance

The PGA Show is open exclusively to golf industry professionals, and registration is available at PGAShow.com. PGA of America Golf Professionals, LPGA Professionals and International PGA Members can register at no charge throughout the registration schedule. Other industry personnel will incur a $99 advance fee through Jan. 12, 2025; and a $199 standard fee Jan. 13 - Jan. 24, 2025. Separate registration for PGA Show Education follows the same savings pricing schedule and can be made simultaneous to event registration. The PGA Show Education Program offers more than 70 sessions and workshops featuring key insights from leading industry experts. An All-Access education pass and a 1 Day education pass is available for purchase with PGA of America Golf Professionals, LPGA Professionals and International PGA Members receiving special savings for PGA Show Education registration. Details regarding education session topics and speakers can be found at PGAShow.com.

About PGA Golf Exhibitions

The PGA Show and PGA Buying Summit - Frisco are organized by PGA Golf Exhibitions (part of RX) and the PGA of America. Since its inception in 1954, the PGA Show has grown into the largest annual business event for the global golf industry. Both the PGA Show and the mid-season PGA Buying Summit drive the business of golf by providing opportunities to showcase and source innovative products, develop professional networks, learn new business strategies, and connect with peers and golf leaders. Learn more at PGAShow.com and follow us on “X”Instagram and  Facebook.

About the PGA of America
The PGA of America is one of the world’s largest sports organizations, composed of more than 31,000 PGA of America Golf Professionals who love the game, are expert coaches, operators and business leaders, and work daily to drive interest, inclusion and participation in the sport. The PGA of America owns and operates numerous championships and events, including major championships for men, women, seniors and the Ryder Cup, one of the world’s foremost sporting events. For more information, visit PGA.com and follow us on X, Instagram and Facebook.

About RX

RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organizations. With a presence in 25 countries across 42 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit https://www.rxglobal.com.

About RELX

RELX is a global provider of information-based analytics and decision tools for professional and business customers. RELX serves customers in more than 180 countries and has offices in about 40 countries. It employs more than 36,000 people over 40% of whom are in North America. The shares of RELX PLC, the parent company, are traded on the London, Amsterdam and New York stock exchanges using the following ticker symbols: London: REL; Amsterdam: REN; New York: RELX. *Note: Current market capitalization can be found at https://www.relx.com/investors.

###

 

Media Contacts:

PGA Show/Media: Sherry Major, [email protected]
PGA of America/Media: Jesse Dodson, PGA, [email protected]