Mike Alday & Tammy Boclair
Alday Communications, Inc.
Franklin, Tennessee 37064
615-791-1535
mike@aldaycommunications.com
tammy@aldaycommunications.com

CAREER PROFILE
Mike Alday and Tammy Boclair serve as president and vice president respectively of Alday Communications, Inc., a Nashville, Tennessee-based public relations firm. Alday Communications specializes in sports-related pr and marketing with a focus on the golf industry. Since 2005, Alday Communications has served as the public relations agency of record for Play Golf America. This program has generated more than 8 billion media impressions on national, regional and local levels with a value of more than $150 million.

PROFESSIONAL EXPERIENCE
Mike Alday founded Alday Communications, Inc. in 1994. Previously, he was a partner with The Ingram Group, a Nashville-based lobbying and public relations firm. Over the years, he was worked with numerous national clients including Rocky Brands, Mephisto, Arnold Palmer Golf Company, Nancy Lopez Golf, Ebonite International and SeeMore Golf. Mike is a member of the PGA of America’s Public Relations Committee.

Tammy Boclair joined Alday Communications in 2005. Previously, Boclair served as a sports information director for Vanderbilt University from 1996 to 2005, where she promoted nationally ranked baseball, women’s basketball and women’s golf teams. Prior to that, she was director of media relations for the Southland Conference and assistant sports information director at Louisiana State University. In 2009, Tammy was inducted into the College Sports Information Directors of America (CoSIDA) Hall of Fame. She is one only two women to serve as president of this organization.

Back to the top

Leigh Bader, PGA
TPC Summerlin
1700 Village Center Circle
Las Vegas, Nevada 89134-6302
702-256-0111 • cb@pgatourhq.com

Mike Bender, PGA
Mike Bender Golf Academy
551 Timacuan Blvd
Lake Mary, FL 32746
407-321-0444 • megsagolf@aol.com

CAREER PROFILE
Since 1992 Mike Bender has been the Master Teaching Professional at the Mike Bender Golf Academy at Timacuan Golf Club in Lake Mary, Florida. He was a member of the PGA Tour from 1987-1989. Mike currently operates five academies including his newest addition in 2009 at Sky 72 in Seoul, South Korea and employs more than a dozen instructors worldwide.

He is a four-time North Florida PGA Teacher of the Year and is the long-time coach to 2007 Masters Champion Zach Johnson. Additionally, touring professionals including Jonathan Byrd, Lee Janzen, Seon Hwa Lee and Vicki Hurst also train with Mike.

PROFESSIONAL EXPERIENCE

• Head Teaching Professional, Sunnyside CC, Waterloo, Iowa – 1986
• Director of Instruction, Brooks Resort, Spirit Lake, Iowa – 1990-1991
• Master Teaching Professional at the Mike Bender Golf Academy, Timacuan GC, Lake Mary, FL – 1992-2009

PROFESSIONAL ACCOMPLISHMENTS

• Named the 2009 PGA of America National Teacher of the Year
• Ranked as one of the Top 10 Greatest Teachers in America by Golf Digest
• Ranked by GOLF Magazine (since 1996) as one of the Top 100 Teachers in America
• North Florida PGA Section Teacher of the Year (1996, 1998, 2005, 2007)
• Speaker at the PGA Teaching and Coaching Summit (2004)
• PGA National Seminar Speaker at Bay Hill G.C. with Mike McGetrick, Craig Harmon and Randy Smith.
• Featured speaker at seminars for the Saskatchewan PGA, Michigan PGA, Southern Ohio PGA, Metropolitan PGA and Carolinas PGA.
• Inventor of the revolutionary MEGSA Perfect Practice Equipment and several teaching aids including The Arm Master, The Insider and the Right On Line
• Published numerous instructional articles in Golf Digest, GOLF Magazine, Senior Golfer Magazine, Tour Partners and PGA Magazine.
• Multiple appearances on Golf Academy Live on The Golf Channel.
• Produced two instructional DVD's called Basics to a World Class Swing and Lessons with Mike Bender.

PROFESSIONAL AFFILIATIONS

• Nike Golf Staff Advisory Board
• AMF Golf Management Instructor Division member

Back to the top

Mark Black, PGA Master Professional
Director of PGA Golf Management University Program
Arizona State University
W.P. Carey School of Business and the Morrison School of Management and Agribusiness
Tempe, Arizona
480-727-1912 • Mark.Black@asu.edu

CAREER PROFILE
A PGA Master Professional with over 30 years experience in the Private, Public and Resort golf business operations. Started out as a non-member Head Professional at age 22 and then bought his own golf course at age 25, (WillowBrook G.C. was an 18 hole public course with a restaurant that seated 150 people and had a full liquor license). At age 28 moved back to his home town of Frankenmuth, Michigan to develop a resort golf course for the Zehnder Corporation, (Zehnders is the largest family owned restaurant in America). After the completion of The Fortress he set up the infrastructure of the facility and ran it for the next 23 years. Mark is currently the PGA Golf Management Director at Arizona State University.

PROFESSIONAL EXPERIENCE
Director PGA Golf Management at Arizona State University – 2008 to present
General Manager of The Fortress in Frankenmuth, Michigan – 1984 - 2008
Owner of Willow Brook Golf Course in Byron, Michigan – 1981 - 1984
Head Golf Professional Inverness Country Club in Chelsea, Michigan – 1978 - 1981

PROFESSIONAL ACCOMPLISHMENTS

• PGA Master Professional-Ownership and Leasing
• PGA Certified in General Management
• Original PGA adjunct faculty member
• Subject matter expert in People and Business courses
• PGA, Certified Professional Program mentor
• PGA Playing workshop Instructor
• PGA Strausbaugh-Michigan Section PGA
• PGA Horton Smith-Michigan Section PGA
• 1988 and 2005 PGA Tour Buick Open Contestant
• 2006 and 2007 Champions Tour School qualifying
• 2007 Champions Tour School Finals in Coral Springs, Florida
• PNC 1988-89-92-2007-2008
• Senior PNC 2007

PROFESSIONAL AFFILIATIONS

• Rotary
• Relay for Life
• Pride Sports-research
• Pure Grips-research
• SWSPGA
• Sun Lakes United Methodist Church

Back to the top

Dana Blose
Travelers Insurance Company
Alpharetta, Georgia 30022
770-521-3026 • dblose@travelers.com

Back to the top

Bill Boothe
Director, Club & Resort Consulting Services
RSM McGladrey, Inc.
West Palm Beach, Florida 33401
561-682-1638 • Bill.Boothe@RSMI.com

CAREER PROFILE
Bill Boothe is the Director of Club & Resort Consulting Services with RSM McGladrey, Inc., the nation’s 5th largest public accounting, tax and consulting services firm. He joined McGladrey in 1985, and heads the group responsible for assisting private clubs, resorts and golf properties with computer technology analysis, planning, budgeting, evaluation, selection and implementation. Bill’s unique specialty is in assisting "hybrid" club/golf/resort properties with the design and selection of technology solutions to address the varied needs of this growing property model. His career in professional consulting spans more than thirty years, with the past twenty five years focused on management information, point of sale, reservations and accounting systems.

During the past twenty years Bill has specialized in club and resort management technology, and has assisted more than 300 private clubs and resorts with their selection of computerized systems for the following functions:

• Pro Shop/Retail POS, Purchasing & Inventory
• Golf Tee Times & Tennis Court Reservations
• Spa Reservations & Management
• Fitness/Spa Check-In & Activity Tracking
• Food & Beverage POS, Purchasing and Inventory
• Banquet & Club Events Management
• Club Management, Operations Analysis and Business Intelligence
• Membership Demographics & Accounts Receivable
• General Ledger & Financial Reporting
• Accounts Payable & Purchasing
• Payroll, Human Resources & Time & Attendance
• Hotel Front Desk/Reservations/Housekeeping
• Condo Rental Management
• Web Sites and eMarketing
• Network Security & Intrusion Detection
• Wireless Technology and Security

Bill is recognized nationally for his expertise in private club and resort computer technology. He is a frequent speaker at hospitality industry conferences and has authored more than forty articles for industry publications on technology issues and trends affecting the private club and resort industries.

PROFESSIONAL AFFILIATIONS
Bill is a member of the Hospitality, Financial and Technology Professionals (HFTP) and the National Club Association (NCA).

Back to the top

Warren E. Bottke
PGA Master Professional
92 Stoney Drive
Palm Beach Gardens, Florida 33410
561-310-GOLF (4653) • walkbot@aol.com

CAREER PROFILE
Results oriented PGA Master Professional with extensive experience managing and directing golf operations and instructional programs. An excellent communicator with strong interpersonal and creative leadership skills. Recognized for customizing programs for players of all skill levels with a proven record of maximizing productivity. Organizer and Guest Director for golf schools and corporate outings.

PROFESSIONAL EXPERIENCE
Director of Instruction (1999 to present)
Abacoa Golf Club – Jupiter, Florida
18-hole upscale daily-fee golf course opened in 1999-50,000 rounds played annually

• Supervise Instructors in directing golf program
• Implement and direct golf schools, junior golf camps and 1500 private golf lessons annually
• Organize successful tournaments and clinics for corporate groups internationally

PGA of America (1995 to present)
Palm Beach Gardens, Florida
National faculty member for Instruction

• Master Professional Certification program
• Professional Golf Management Program (PGM)
• Teaching Curriculum/Subject Matter Expert

Director of Instruction (1997-1999)
Tradition Golf Club – Royal Palm Beach, Florida
Newly renovated 18 hole semi-private golf club with “short game course”

• Designed and coordinated a comprehensive instructional program
• Created a short game skill assessment test
• Established a teaching manual for training and development of new Instructors

Director of Instruction (1993-1997)
The Pines at Divots Golf Center – Loxahatchee, Florida

• Assisted in the design and construction of a par 3, 9-hole golf course
• Pioneered complete instructional program for adults and juniors
• Coached on-site and tour location for PGA/LPGA tour players

PROFESSIONAL ACCOMPLISHMENTS
PGA National "Horton Smith Award" - 2005
South Florida PGA "Horton Smith Award" - 1987, 1989, 2003, 2004
Southeast Florida Chapter PGA "Horton Smith Award" - 2003, 2004
Southeast Chapter PGA "Teacher of the Year" - 1997, 2007
South Florida PGA "Teacher of the Year" Finalist - 2008
PGA of America Certified in Teaching - 2004
PGA of America Master Professional in Instruction - 2005
The Golf Channel "Golf Academy Live" Guest Instructor - 1999, 2003, 2006
Golf Digest "Florida’s Top Golf Instructor" - 2000-2006

PROFESSIONAL AFFILIATIONS

• PGA of America - Master Professional
• Golf Witness Group – co-founder/expert witness in litigation involving golf accidents
• Titleist Golf Company – National Staff Member
• Oakley – National Staff Member

Back to the top

Cary Cavitt, PGA
Gurnee, Illinois 60031
847-409-5011 • cavitt5@sbcglobal.net

CAREER PROFILE
After receiving a B.A. at the University of Michigan and an M.A. at Eastern Michigan University, Cary then went on to receive his PGA Membership in 1990 and become an award-winning PGA Head Golf Professional at different clubs in the Midwest.

Cary's expertise is in the area of customer service. He is the author of nine books including his book dedicated to PGA Members entitled The Enjoyable Golf Club Experience – Providing Exceptional Guest Services.

As a speaker with a keen insight into how customers think and feel, along with his vast experience in providing personal service to a wide variety of clients, Cary is well qualified to coach other PGA Professionals in what members and guests are really looking for when they make contact with their respected facility.

In 2007 Cary founded the Service That Attracts Seminars™ for companies and golf facilities throughout the United States that are looking to improve on their services. For more information on purchasing books or scheduling a workshop at your facility, please visit us at www.carycavittconsulting.com.

PROFESSIONAL EXPERIENCE
GM/PGA Director of Golf - Twin Lakes Golf Club - 1992-Present
GM/PGA Director of Golf - Fort Sheridan Golf Club - 1990-1992
Head Professional - Brookwood Golf Club - 1985-1990

PROFESSIONAL ACCOMPLISHMENTS
PGA Head Professional since 1990
2005 Illinois PGA Junior Leader Recipient
Books Authored

• Service Starts With a Smile - 69 Reasons Why Customers Return
• Customer Service Superstars – Six Attitudes That Bring Out Our Best
• Five-Star Service
• Winning the Customer
• Luxury Service
• The Enjoyable Golf Club Experience – Providing Exceptional Guest Services
• 67 Life Applications – Found in a Golf Lesson
• People Skills – 65 Healthy Qualities for Better Relationships
• Being the Leader People Want to Follow

Back to the top

Jon Colclasure

Jeff Colton

Dennis Cone
Professional Caddies Association, Founder/CEO
World Caddie Headquarters-PCA
386-446-8721 • pca@pcaworldwide.com

CAREER PROFILE
Dennis Cone has over 27 years experience in the golf community and founded the World Caddie HQ - PCA in 1997. PCA Educational Programs are used at many top clubs worldwide including TPC and other courses providing caddie programs. As of 2010 the PCA educational programs have help train over 11,000 caddies since 1997. He was President to the Orlando Junior Golf Association for 8 years with four of his juniors from that time at the JGA of Central Florida are playing on the PGA TOUR including Chris DiMarco. The organization and it’s foundation; The Caddie Foundation (TCF) work to provide the youth of the world the opportunity to learn both life and social skills through the game of golf and the profession of caddying, while enhancing their knowledge and interpersonal skills both on and off the course. In addition, PCA and its members, sponsors and supporters worldwide strive to bring back caddies to the golf courses of the world, while preserving the tradition of this greatest of all games.

PROFESSIONAL EXPERIENCE
Dennis grew up on a public golf course retrieving practice balls and later caddying in Orlando, Florida at Dubsdread Golf Course. Golf / caddying molded his spirit and the life skills he uses today. Dennis caddied for PGA TOUR player Donnie Hammond a few times and helped run the Junior Golf Association from 1982 to 1989 before becoming the sports agent for many of the PGA TOUR caddies.

PROFESSIONAL ACCOMPLISHMENTS
Authored “THINK LIKE A CADDIE & PLAY LIKE A PRO (Forward by Arnold Palmer & Ben Crenshaw) releasing at the 2010 PGA Show.

PCA is now the 21st company listed as a world recognized Allied Association on the Golf 20/20 of the World Golf Foundation

Back to the top

Don Cook
Manager PGM Education
PGA Education Faculty
Port St. Lucie, Florida 34986
772-462-8514 • dcook@pgahq.com

CAREER PROFILE
Don Cook is a second career golf professional. In his first career he was a school teacher, basketball and golf coach. After 20 years of successful teaching and coaching, Don took over a failing private golf club in northwestern Ohio as its general manager and head professional in 1985. His tenure at Delphos Country Club was also successful as he grew the membership and created business plans that eventually turned the club around both financially and socially.

Don then left the private club arena to become involved in a golf instructional facility in Lima, Ohio, where he built a large clientele of students of the game of golf at Swing Rite Golf Center. In 1996 he left the teaching center and began coaching golf at the collegiate level as the assistant men’s coach. Although his time at Tri-State University was short their teams appeared twice in the NAIA National Championships.

PROFESSIONAL EXPERIENCE
In 2001 Don took a position with the PGA of America as a faculty member teaching and mentoring apprentices in the PGA PGM Program. His past experiences presented him with a rare opportunity to be involved in writing and revising curricula and the presentation of materials to the 8,000 apprentices in the program. He has also provided many PGA member education programs and instructed seminars for some allied associations such as the CMAA, GCSAA, and NRPA. Although Don’s career has been quite varied, the single thread that has bound all the variables together has been education and mentoring.

Don has been married to his wonderful wife for 40 years. She has been a kindergarten teacher for the past 38 years. Together they have a son, daughter-in-law and 2 grandsons.

PROFESSIONAL ACCOMPLISHMENTS
Teacher of the Year, Jennings Local 1972, 78, and 84
Ohio Young Scientist Award, 1978
Ohio High School Basketball Coaches Association Hall of Fame Century Award, 1986 and 96
Bob Arnzen Award for Coaching Longevity, 1994
Lima / Allen County, Ohio Golf Hall of Fame inductee, 2009

PROFESSIONAL AFFILIATIONS
PGA of America

Back to the top

Kevin Compare
9882 SW Santa Monica Drive
Palm City, FL 34990
772-597-0484 • kevin@divottheclown.com

CAREER PROFILE
Kevin Compare is a PGA Master Professional in Instruction serving as Master Professional Faculty who created the Divot the Clown Show having conducted over 50,000 hours of instruction to the delight of thousands of adults and children since 1981.

PROFESSIONAL EXPERIENCE
Instructor at The Breakers in Palm Beach, FL – 2006–present
Lead Instructor at the PGA Learning Center – 1999–2003
Divot the Clown Exhibitions – 1987–present

PROFESSIONAL ACCOMPLISHMENTS

• 3 times nominated Top 100 Teacher in America Golf Magazine
• Tied 3rd place World Championship of Golf Trick Shots 2005
• Performed 1600 exhibitions in 46 states and 7 countries
• Students include U.S. Women’s Open Champion, Senior Amateur Champion of Mexico, New Zealand, Bermuda European and Canada

PROFESSIONAL AFFILIATIONS
PGA of America

Back to the top

Manuel de la Torre

CAREER PROFILE
Born in Madrid, Spain, and the son of Angel de la Torre, the first Spanish golf professional, Manuel de la Torre left his homeland in 1936 to join his father in the United States during the Spanish Civil War. He captained his Highland Park (Ill.) High School golf team and went on to attend Northwestern University where he was a National Intercollegiate runner-up in 1942. He would graduate with a degree in business administration in 1947 and turned professional in 1948. De la Torre served as assistant to his father from 1947-50 at Lake Shore Country Club in Glencoe, Ill., and became head professional in 1951 at Milwaukee Country Club. He was elected to PGA membership in 1952.

PROFESSIONAL EXPERIENCE
His teaching acumen expanded as well as reputation. He conducted bilingual clinics at all stops of the Caribbean Tour during the 15 years that he serves as Caribbean Tour Assistant Director. In 1986, de la Torre was named recipient of the first PGA Teacher of the Year Award. A five-time Wisconsin PGA Section Champion, de la Torre also was the second to serve as president of the Section (1955-57), and from 1959-61 was the PGA District 6 Director. Since 1961, de la Torre’s students have included many LPGA and Champions Tour professionals, including Hall of Fame legend Carol Mann, Sherri Steinhauer, Martha Nause and past Masters Champion Tommy Aaron.

PROFESSIONAL ACCOMPLISHMENTS
He was named Player of the Decade in Wisconsin for his competitive record in the 1950s, a period in which he won three Wisconsin Open titles among eight premiere events in the state. He was named the 1955, ’56, ’65 and ’69 Wisconsin PGA Golf Professional of the Year as he developed his golf instruction career. Perhaps de la Torre’s most notable national competitive performance came in 1978, when he finished 72 holes in a three-way tie for the lead in the Senior PGA Championship. He would eventually lose a playoff to Joe Jimenez.

During his 46 years as PGA head professional at Milwaukee Country Club, de la Torre taught more than 50,000 lessons and has presented more than 100 seminars for 15 PGA Sections throughout his career. An advocate of education throughout his career, de la Torre is the author of Understanding the Golf Swing (2001), and is the winner of three Section Horton Smith Awards. In 2005, he was inducted into the World Golf Teachers Hall of Fame.

PROFESSIONAL AFFILIATIONS
PGA of America

Back to the top

Gary Dee, PGA
Heritage Golf Group
12750 High Bluff Dr, Floor #4
San Diego, CA 92130-2083
858-617-6107 • gdee@heritagegolfgroup.com

CAREER PROFILE
Gary Dee, Executive Vice President and Principal, brings an extensive history of golf course operations and development experience spanning more than thirty years to Heritage Golf Group. He currently oversees Marketing and Membership Sales at the Heritage Collection of properties nationwide. Dee also coordinates the transitions for all new proprieties and is the primary liaison in Heritage's Strategic Alliance with the PGA TOUR.

PROFESSIONAL EXPERIENCE
Prior to Heritage, Dee was a founding member of the Cobblestone Golf Group management team. During his tenure at Cobblestone, he received three "Special Achievement" awards and was awarded the prestigious "President's Cup" for outstanding contributions to the company. Prior to Cobblestone, he was Director of Operations for PGA TOUR Public Golf, Inc.

PROFESSIONAL ACCOMPLISHMENTS

• 1983 PGA/Sports Illustrated National Merchandiser of the Year award.
• 1987 Northern Texas Sectional Merchandiser of the Year

PROFESSIONAL AFFILIATIONS
Dee has been a Class A member of the PGA of America since 1978. He is an active speaker at numerous PGA of America and golf industry conferences and has served on national PGA of America committees regarding Career Services and Communication and Public Awareness. Dee is a graduate of Drake University with a degree in Management.

Back to the top

Henry DeLozier

CAREER PROFILE
Henry DeLozier is a Principal in the international consulting firm that is known as Global Golf Advisors (GGA). GGA is expert in businesses that touch on golf – residential communities and resorts, private and public golf courses, and private clubs.

Currently, GGA and DeLozier are active in financial re-engineering for clubs, resorts and communities. The firm also provides restructuring assistance to developers, guidance for club members and developers for the transition of control of club assets, operational reviews to benefit club managers and owners, and performance benchmarking to measure operational and investment results.

PROFESSIONAL EXPERIENCE
Henry DeLozier has spent his career in golf-related businesses. He has been a fine player, is a former golf professional, has served as a general manager of resorts and clubs, has managed a publicly traded portfolio of golf assets and, now, is a partner in one of the largest golf advisory firms in the world.

PROFESSIONAL ACCOMPLISHMENTS
He is recognized by GolfInc magazine as one of the “Most Influential People in Golf” for the ninth consecutive year. He is the immediate Past President of the Board of Directors for the National Golf Course Owners Association (NGCOA). He also serves on the Employers Advisory Council for the Professional Golfers Association of America (PGA).

A 'go to' resource on matters of golf-related resort and residential investment and development, DeLozier is often called upon for comment on social and economic trends particular to the golf business. He serves as an expert source for Business Week, CNBC-Squawk Box, the Financial Times of London, GOLF magazine, Golf Digest, Golf Business, GolfInc magazine, the New York Times, the Wall Street Journal and the Washington Post.

Back to the top

Terry Dill, PGA
PGA Champions TOUR
Austin, TX 78749-2229
512-826-5522 • tdill@pgatour.com

CAREER PROFILE
Terry has forty-eight years of business experience being best known as a touring professional golfer on the PGA Tour, Champions Tour and European Senior Tour. He was involved for five years with Lost Creek Country Club, Austin, Texas, as a founder, developer, design consultant co-developer and Head Golf Professional. Between playing the PGA and Champions Tour he attended law school and practiced law for ten years. While playing on the Champions Tour Terry served as chairman of the player’s advisory council for two terms and served on the tour policy board for two terms.

PROFESSIONAL EXPERIENCE
PGA Tour - Professional Golfer - 1962-1971, 1975-76
Lost Creek Club - Developer, Design Consultant - 1970-1975
Terry Dill, Attorney - Lawyer - 1979-1989
Texas A&M University - Graduate Tax Faculty - 1983-1986
Champions Tour - Professional Golfer - 1989-2006
European Senior Tour - Professional Golfer - 2007
New Zealand PGA - Guest Golf Lecturer - 2008
Independent Contractor - Golf Instructor/speaker - 2008-present

PROFESSIONAL ACCOMPLISHMENTS
Qualified for PGA Tour - 1962-1976
Valedictorian PGA Business School, Hartford, Conn. - 1969
Qualified for Champions Tour - 1989-2006
Winner Bank One Championship, Lexington, Ky. - 1992
Players Advisory Council - 1993-1997
Champions Tour Policy Board - 1993-1997
Winner Long Driver Stats, Champions Tour - 1996 and 2000
Qualified for European Tour - 2007
Winner of 5.5 Million PGA Tour, Champions Tour and Super Seniors - 1996-2000

PROFESSIONAL AFFILIATIONS
PGA of America – Lifetime Member
PGA Tour and Champions Tour – Lifetime Status
State Bar of Texas – Inactive Status

Back to the top

David Donatucci

David S. Downing II, CGCS
Signature Golf Group
9480 Indigo Club Drive
Murrells Inlet, SC 29576
843-241-7250 • ddowning@signaturegolfgroup.com

CAREER PROFILE
David S. Downing II, CGCS, President of Signature Golf Group in Surfside, S.C. completed his term as GCSAA’s 72nd president, Feb. 6, 2009, at the association’s annual meeting in New Orleans. He will serve on the GCSAA board of directors as immediate past president until the February 2010 annual meeting in San Diego.

A 30-year GCSAA member, Downing was first elected to serve on the board of directors in 2002.

PROFESSIONAL EXPERIENCE
Previously, he was golf course superintendent at Rivers Edge Golf Club in Shallotte, N.C. He has also served as director of golf operations at The Pearl Golf Links and Ocean Isle Beach Golf Course in Shallotte, N.C., the senior vice president of operations at Avestra in Pinehurst, N.C., the director of golf course operations at the Barefoot Resort & Golf in North Myrtle Beach, S.C., and at Wild Wing Plantation in Conway, S.C.; and golf course superintendent of the Las Vegas Country Club in Las Vegas, Nev.; Tournament Players Club at River Highlands in Cromwell, Conn.; Kennett Square Country Club in Kennett Square, Pa.; and Williamsport Country Club in Williamsport, Pa.

PROFESSIONAL ACCOMPLISHMENTS
A native of Reedsville, Pa., Downing received a turfgrass management certificate from Penn State University in 1977.

Downing and his wife, Jo, have three children: Michael, Hayley and Alex.

Back to the top

Brendon Elliott, PGA Professional
Professional Caddies Association
World Caddie Headquarters-PCA,
386-446-8721 • pca@pcaworldwide.com

CAREER PROFILE
Brendon Elliott is a Class A PGA professional. He is the Head Golf Professional at the historic Winter Park Country Club in Winter Park, Florida where he has been for the past 11 years. He is also the founder and instructor for the Little Linksters junior golf program for children ages 3 to 12 ran through his golf instruction business, Brendon Elliott Golf, LLC

Brendon took up golf at the age of 12. When he was 15, he got his first job in the golf industry at the Canasawacta Country Club in Norwich, NY. Mr. Elliott played on his high school’s varsity golf team and then went on to major in Golf Course Operations at the State University of New York @ Delhi.

After graduating from college, Mr. Elliott moved to central Florida and took a position at Interlachen Country Club. He later moved to Winter Park Country Club in 1998 where he assumed the position of Head Golf Professional in 2006. Mr. Elliott formed Brendon Elliott Golf, LLC, his teaching business, in March of 2008. He founded his "Little Linksters" junior program in August of 2008 in Deltona, Florida. The "Little Linksters" program offers 6- and 8-week sessions in the Deltona and Lake Mary area of Central Florida.

For more information about Brendon Elliott Golf or Little Linksters, please visit www.brendonelliottgolf.com or contact Brendon Elliott at brendonelliott@pga.com or by phone at (386) 532-9639.

PROFESSIONAL EXPERIENCE
"Little Linksters" Junior Golf Program - Developer/Lead Instructor - August 2008 — Present
Brendon Elliott Golf LLC - Owner/Instructor - February 2008 — Present
Winter Park Country Club - PGA Head Golf Professional - October 2006 — Present
Bishop Moore High School - Assistant Boys Varsity Golf Coach - May 2006 — April 2008
Winter Park Country Club - Assistant Golf Professional - December 1998 — September 2006
Bishop Moore High School - Head Golf Coach Boys Varsity Golf - July 2003 — May 2006
Interlachen Country Club - Locker Room Manager & Cart Barn Assistant - August 1996 — December 1998
Canasawacta Country Club - Pro Shop Assistant - April 1991 — June 1993

PROFESSIONAL ACCOMPLISHMENTS
Winter Park Country Club - PGA Head Golf Professional - October 2006 — Present

Back to the top

Kevin Fletcher, Ph.D.
Executive Director
Audubon International
46 Rarick Road
Selkirk, NY 12158
518-767-9051 • kfletcher@auduboninternational.org

CAREER PROFILE
Dr. Kevin A. Fletcher serves as Executive Director for Audubon International, a not-for-profit 501(c)(3) environmental organization focusing on environmental education, sustainable development, sustainable resource management, and sustainable community engagement. He has served as an Instructor in Environmental Science for Skidmore College in Saratoga, New York, and he is currently an Adjunct Professor for the Siena College Environmental Studies Program in Albany, New York.

PROFESSIONAL EXPERIENCE
Prior to this, Dr. Fletcher served as an Instructor in Rensselaer’s Lally School of Management & Technology and the Environmental Management & Policy program; as Associate Editor, Managing Editor, and Board member for Corporate Environmental Strategy: The Journal of Environmental Leadership, published by Elsevier Science; as Vice President for a management consulting firm specializing in environmental management, business strategy, and organizational change—working with clients such as Toyota, Consolidated-Edison, Holnam, the National Environmental Policy Institute and the World Resources Institute—and; early in his career, as a member of Bausch & Lomb’s Corporate Environmental Affairs department.

Dr. Fletcher holds a Bachelors of Science in Biology from the State University of New York at Geneseo, a Masters of Science degree in Environmental Management & Policy from Rensselaer, and a Doctorate degree in Management (with a concentration in environmental management, business strategy, organizational theory, and change management) from Rensselaer’s Lally School of Management & Technology.

PROFESSIONAL ACCOMPLISHMENTS
Dr. Fletcher is co-author Environmental Management and Business Strategy: Leadership Skills for the 21st Century (John Wiley: 1998) and has been published in numerous books, as well as trade, professional, and peer-review journals. He has also appeared in numerous publications and outlets, and in recent years has lent his skills as “sustainability advisor” to organizations such as the Sustainable Green Printing Association and Good Housekeeping magazine.

Back to the top

Thomas Galvin, Sr.

Joseph Hallett
8565 Commerce Centre Drive
Port St. Lucie, FL 34986
772-462-8516 • jhallett@pgahq.com

CAREER PROFILE
PGA Certified Professional Joseph Hallett is General Manager of The PGA Center for Golf Learning and Performance overseeing a dynamic new era in golf learning, the development of educational curriculum to teach PGA Professionals the best practices of teaching the game, and research at The PGA of America's flagship facility. Its programs will incorporate an advanced study of golf swing mechanics, coaching, sports psychology, fitness, nutrition, equipment and club fitting.

PROFESSIONAL EXPERIENCE
Hallett is highly regarded for his expertise in PGA member education, golf instruction, media relations and both private and public professional industry experience. His career achievements have been as diverse as serving as a PGA Lead Instructor of the PGA Professional Golf Management Program and PGA Master Professional Checkpoint Faculty; and a former Host and Producer of the popular "The Golf Show" on Sportstalk Radio Network. Most recently, he has served as a PGA teaching professional at Ricefields Golf Club at Hampton Island (Ga.) Preserve, where his students included 2008 Women's U.S. Open Champion Inbee Park. Hallett has also been a part of the PGA Faculty Team for the Certified Professional Program, serving as a Subject Matter Expert in golf instruction, teaching technology and development programs and a mentor for his fellow PGA members.

PROFESSIONAL ACCOMPLISHMENTS
Golf Coach to LPGA players Sophie Giguel and 2008 US Women’s Open Champion Inbee Park.

Back to the top

Steve Harker
Walt Disney World® Golf
Lake Buena Vista, Florida 32830
407-938-3885 • Steve.Harker@disney.com

CAREER PROFILE
Steve joined Disney Golf in 1991 following a career in the Power industry managing Engineering, Power Plants, and becoming GM of Employee & Labor Relations.

His roots in the golf business date to his college days when he worked at the DuPont CC in Wilmington, DE. At the time, DuPont CC was the largest private club in the country with 4 courses and 35,000 members.

When it was time to seek a second career as a lifestyle choice beyond the rigors of that career path, he and his wife, Pat, took a risk together. They sold their house and moved to Florida without jobs, and Steve returned to his love of the game in joining Disney Golf. He learned the business from the ground up in performing all the jobs of a busy resort golf operation, and took advantage of Disney’s outstanding training and leadership development programs.

PROFESSIONAL EXPERIENCE
Steve managed in golf operations and in 1997 entered a role created for him as Manager of Sales & Performance for Walt Disney World® Golf. He crafted a comprehensive Sales & Marketing Plan that outlined strategies for growing Disney’s golf business with an emphasis on improving Guest satisfaction, Cast Member (employee) performance, business results and applying technology solutions throughout the operation.

Steve envisioned and led a Disney project team working with a software company to implement a new state-of-the-art Golf Reservations, Revenue/ Profit Management and Event Management system. This technology has directly provided incremental revenues of $2-$4M annually for Disney's award-winning resort golf operation and championship courses.

Today, the technology has been refined and enhanced and integrates sophisticated Revenue/Profit Management strategies seamlessly into Disney Golf’s online tee time booking process for tens of thousands of golfers at www.disneyworldgolf.com.

PROFESSIONAL ACCOMPLISHMENTS
Walt Disney World® Golf has enjoyed 16 years of GOLF Magazine “Gold Medal” and “Silver Medal” awards. The courses have served as the venue for Disney’s PGA TOUR event for 38 consecutive years. All Disney courses are rated 4 or 4½ stars (out of 5) by Golf Digest magazine, and Condé Nast has rated Disney among the 75 best Golf Resorts in the World. Steve is particularly proud that every Disney course is certified by Audubon International as a “Cooperative Wildlife Sanctuary.”

PROFESSIONAL AFFILIATIONS
Steve holds a B.S. from the University of Southern California, and a Masters degree from Princeton University. He is one of 16 Cast Members out of 58,000 at Walt Disney World who has twice been awarded Disney's "Partners in Excellence" lifetime achievement award. He is ranked in the top 1% of Disney leaders by the annual Disney Leadership Survey.

Back to the top

Kyle Heyen, PGA
Evergreen, Colorado 80439-8971
303-674-3369 • kyle@hiwan.com

CAREER PROFILE
A PGA Member since 1983 Kyle Heyen’s career has been marked by service to the PGA of America, his fellow members and the game of golf. Promotion of the game through Link Up 2 Golf and Play Golf America has touched more than 660 participants and established a platform for annual participation in PGA Free Lesson Month, PGA Free Fitting and Trade Up, PGA Bring Your Daughter to the Golf Course, Women in Golf Week and Family Golf Month.

When the PGA leadership asked for more from the membership Kyle was only too willing to support and promote Patriots Golf Day since inception that extended to membership with the Folds of Honor Marathon Team, Marine Corps Marathon 2009 – the sign of an active Quarter Century Member.

PROFESSIONAL EXPERIENCE

• Hiwan Golf Club, Evergreen, Colorado, PGA Head Professional 1985-urrent
• Hiwan Golf Club, Evergreen, Colorado, Assistant Golf Professional 1980-1985
• Rolling Hills CC, Golden, Colorado, Assistant Golf Professional 1980
• Sunrise CC, Rancho Mirage, California, Assistant Golf Professional - 1979
• Indian Tree Golf Course, Arvada, Colorado, Assistant Golf Professional, 1978, 1979

PROFESSIONAL ACCOMPLISHMENTS

PGA of America

• PGA of America Presidents Plaque - 2009
• PGA of America Board of Control, 2009 - 2012
• Member of PGA of America Presidents Council since inception
• PGA of America Co-Chairman of the Governance Committee 2006-2008

Colorado Section of the PGA

• Section Presidents Plaque – 2008
• Section Presidents Plaque – 2007
• Section Professional of the Year – 2006
• Section Professional of the Year – 2005
• Section Horton Smith Award Winner - 2001
• Section Horton Smith Award Winner - 2000
• Section Horton Smith Award Winner – 1999
• Section Horton Smith Award Winner – 1993
• Colorado Section of the PGA President, 2004 – 2006
• Colorado Section of the PGA Vice President, 2002 – 2004
• Colorado Section of the PGA Secretary, 2000-2002
• Colorado Section of the PGA Board Member, 1998 -2009
• Colorado Section of the PGA Growth of the Game Chairman, 2006-2009
• Organized the first Colorado Section of the PGA annual visit to the Denver Veterans Hospital - 2006
• Colorado Section of the PGA Foundation President, 2002-2004
• Colorado Section of the PGA Education Chairman, 1999 – 2001
• Created the Colorado Section PGA Golf Academy, 1992 - 1993

Back to the top

Laurence Hirsch, CRE, MAI, SGA
2213 Forest Hills Drive, Suite 3
Harrisburg, PA 17112
717-652-9800 • larry@golfprop.com

CAREER PROFILE
Laurence A. Hirsh, CRE, MAI, SGA is the president of Golf Property Analysts, a leading golf property appraisal consulting and brokerage firm based in Harrisburg, PA.

PROFESSIONAL EXPERIENCE
He has performed appraisal and consulting assignments on more than 2,500 golf properties in 45 US states and Canada and has previously written 2 articles on golf property valuation in The Appraisal Journal, co-authored The Urban Land Institute’s Residential Golf Community Development and authored many articles for a variety of publications.

PROFESSIONAL ACCOMPLISHMENTS
Hirsh has also lectured at seminars, meetings and universities and has been on the education faculty for the PGA of America. A founder and first president of the Society of Golf Appraisers (SGA), Hirsh has also developed a golf course and brokered more than $100 million in golf course properties.

He is a graduate of The Pennsylvania State University.

Back to the top

Bill Hughes, PGA
Ponte Vedra Beach, FL 32082
904-273-3235 • bhughes@pgatourtpc.com

CAREER PROFILE
Mr. Hughes turned professional in 1979 after playing golf at Bowling Green State University. A member of the PGA of America since 1984, Mr. Hughes became a member of the illustrious group of PGA Master Professionals in 1995.

PROFESSIONAL EXPERIENCE
Throughout his career in the Club Industry, Mr. Hughes has held the position of Head Professional at Shawnee Country Club in Lima, Ohio and General Manager/Owner of Country Acres Golf Club in Ottawa, Ohio. In 1996 Mr. Hughes was hired by the PGA TOUR as General Manager/Director of Golf at TPC Southwind in Memphis, Tennessee. In 1999, Mr. Hughes relocated to Cincinnati, Ohio as General Manager/Director of Golf to open the first and only PGA TOUR owned and operated facility in his home State, the TPC River’s Bend designed by the legendary Arnold Palmer. In 2003, Mr. Hughes was promoted to Regional Director of TPC Operations and relocated to Dallas, Texas to open the 25th owned and operated PGA TOUR facility in the United States working with PGA TOUR Player and famed architect Tom Weiskopf.

In 2006, Mr. Hughes was asked to relocate to Ponte Vedra Beach, Florida and oversee the final stages of construction and global repositioning of the TPC Sawgrass, the flagship of the TPC Network.

Mr. Hughes has partnered for life with his beautiful wife Molly since 1985 and enjoys the blessings of his two children, Kelsey (18) and Chipper (16)

PROFESSIONAL ACCOMPLISHMENTS
Chapter Junior Golf Leader/North Florida Section PGA - 2009 PGA of America President’s Council - 2006-2008

PROFESSIONAL AFFILIATIONS
PGA of America

Back to the top

David Kern

Bill Keys
2034 CR 131
Tuscola, Texas 79562-3204
325-554-9477 • bkey@pgahq.com

CAREER PROFILE
Bill Keys has been a PGA Member since 1974. Bill joined the PGA Employment Services staff as a consultant in 2000 and serves PGA members and employers in the Southwest, Sun Country, Northern and Southern Texas PGA Sections.

PROFESSIONAL EXPERIENCE
In 27 years as a head golf professional, Bill served two private equity clubs, a resort and two corporate-owned private clubs.

PROFESSIONAL ACCOMPLISHMENTS
He is a three-time PGA Section "Merchandiser of the Year," and was chairman and host professional of two Texas State Open Championships. He was an officer of the Southern Texas Section for ten years including two years as president. He was the 1997 Southern Texas PGA "Professional of the Year."

Back to the top

David Krause

Chris Leeper, CFP®
Senior Vice President, Investments
Jacksonville, Florida 32207
904-858-4100 • www.raymondjames.com/jacksonville

CAREER PROFILE
Chris Leeper is a well-known financial educator in Jacksonville. For the past 13 years, his presentations have been widely attended by retirees of AT&T, CSX, Bellsouth, Blue-Cross/Blue Shield, and many other major employers in the area. Chris has been acclaimed for his specialty in enlightening retirees and those about to retire who want to protect their principal and insure that their money lasts.

His counseling focuses on helping people avoid the common financial mistakes of retirement. Chris has earned the Certified Financial Planner™ designation. This rigorous program covers financial planning, investments, income taxes, estate planning and retirement planning.

He is a graduate of the University of North Carolina at Greensboro. Chris and his wife Aly live in the Southside area with their daughters Katie, Grace and Emily.

Back to the top

Michael Lengel

Adam Meinrod, CFP®
Senior Vice President, Investments
Jacksonville, Florida 32207
904-858-4100 • www.raymondjames.com/jacksonville

CAREER PROFILE
Adam Meinrod is a local financial expert and lecturer. He has advised investors for the last 13 years. In fact, over 1000 retirees including retirees of AT&T, Bellsouth, Blue Cross/Blue Shield, CSX, and other major employers in the area have used his counsel to safely invest and preserve their assets.

Adam’s advice focuses on helping pre-retires and retirees avoid the most common financial mistakes. Adam has earned the Certified Financial Planner ™ designation. He is a graduate of the United States Naval Academy where he majored in economics and is also a graduate of the Donald T. Regan School of Advanced Financial Management.

As a resident of Jacksonville, he serves his community by volunteering with the MaliVai Washington Kids Foundation and coaches the sports teams of his three children. Adam and his wife, Annette, live in Jacksonville with their sons Ben, Chris and Luke.

Back to the top

Lisa Miller, PGA Master Professional
Cedar Rapids, Iowa 52402
319-286-5588 • l.miller@cedar-rapids.org

CAREER PROFILE
An award winning PGA Professional with thirty years experience in the fields of education, business and in the golf industry. Ms. Miller was the first woman to achieve PGA membership in the Iowa Section PGA and the fifth woman to achieve Master Professional status on the National level. Her background includes a Master’s degree in Athletic Administration, management experience as Director of Golf for a multi-course municipal golf system in the Midwest and a ‘team-oriented’ approach to management decisions. Additionally, Ms. Miller’s leadership skills have transformed and re-opened one of the four municipal golf courses from an historic flood in less than one year. The Cedar Rapids floods of 2008 ranks fifth in historic National natural disasters.

PROFESSIONAL EXPERIENCE
City of Cedar Rapids Golf Division – Director of Golf - 2007-present
PGA Master Professional Faculty member - 2006-present
PGA - PGM Adjunct Faculty member - 1995-present
Board of Directors, Iowa PGA Section - 2006-present
Head PGA / Merchandise Manager, City of Cedar Rapids, IA - 2001-2007
PGA Teaching professional, Pleasant Valley GC, Iowa City, IA - 1997-1999
Head PGA Professional, Old Indian Creek CC, Marion, IA - 1994-1996
Golf Professional, Old Indian Creek CC, Marion, IA - 1991-1993

PROFESSIONAL ACCOMPLISHMENTS
2009 – University of Northern Iowa, Athletics Hall of Fame inductee
2008 – Horton Smith Award, Iowa Section PGA
2006 – Bill Strausbaugh Award, Iowa Section PGA
2005 – Merchandiser of the Year/Public, Iowa Section PGA
2004 – AGM Front Nine Award
2003 - Merchandiser of the Year/Public, Iowa Section PGA
1988 – Master of Arts degree, Athletic Administration, The University of Iowa
1979 – Bachelor of Arts degree, Education, University of Northern Iowa

PROFESSIONAL AFFILIATIONS
2005 – PGA of America Master Professional
1994 – PGA of America Member Election
Member of the Association of Golf Merchandisers
Member of the United States Golf Association
Alumni Club – The University of Iowa
Alumni Club – University of Northern Iowa

Back to the top

Brian Morrison, PGA
Olympia Fields Country Club
2800 Country Club Dr
Olympia Fields, IL 60461-1534
708-283-7663 • bmorrison@ofcc.info

Casey Morton

David T. Normand, Jr., PGA
Ft Campbell, KY 42223-1103 270-798-4906 • dnormandpga@aol.com

CAREER PROFILE
Dave Normand is a Master Professional and a PGA member since 1991. Elected to PGA of America's National Board of Directors 2000-2003 he has been involved with teaching member education workshops for the past 14 years. Dave is an Adjunct Faculty Member of the PGA of America's Master Professional Program and Professional Golf Management Program.

PROFESSIONAL EXPERIENCE
Ft Campbell/Cole Park GC – Head Professional – 2009-present
McMinnville Country Club – General Manager – 2007-2009
Indian Hills Golf Club – Owner/Managing Partner - 1997-2007

PROFESSIONAL ACCOMPLISHMENTS
PGA of America National Horton Smith Award Winner - 2000

PROFESSIONAL AFFILIATIONS
PGA of America

Back to the top

Dave Phillips, PGA
Titleist Performance Institute
4033 Avenida de la Plata
Oceanside, California 92056
760-806-5946 • Dave_Phillips@AcushnetGolf.com

CAREER PROFILE
Dave is located in Oceanside California and is the cofounder of the Titleist Performance Institute, where he and Dr. Greg Rose have created the ultimate golf experience, combining Titleist's fitting expertise with the physical attributes of your body and biomechanics of your swing to help you achieve your golf specific goals.

PROFESSIONAL EXPERIENCE
The past eighteen years have been devoted to becoming a world-class instructor. He is one of the most sought after golf instructors in the country and is rated one of the Top 100 Teachers in the country by Golf Magazine.

PROFESSIONAL ACCOMPLISHMENTS
Utilizing Dave’s expertise in computerized swing analysis, 3 dimensional biomechanics as well as his understanding of the physical attributes of the body, Dave has developed a very understandable and workable teaching approach that utilizes his background to create a clear picture of what happens in the golf swing. Dave has worked with many PGA Tour players and is available for all Titleist staff players and their coaches for consultation at the Titleist Performance Institute.

When not in California Dave travels extensively around the world conducting more than thirty seminars a year educating golf professionals, medical and fitness professionals on the body and how it relates to the golf swing. Dave also manages the www.mytpi.com website with over 75000 members and answers fitness questions on www.PGA.com as well as www.PGATour.com. He is a regular on the golf channel where he and Dr. Rose are the creators and co-hosts of The Golf Fitness Academy and has been featured in multiple sports publications such as Golf Digest, Golf Magazine and Sports Illustrated.

PROFESSIONAL AFFILIATIONS
Class A member of the PGA of America

Back to the top

Nevin Phillips, PGA
Director of Golf
Mahogany Run Golf Course
St. Thomas U.S. Virgin Islands 00801
340-777-6006 • NPhillips@MahoganyRunGolf.Com

CAREER PROFILE
Having never played golf, Nevin Phillips accepted a job at what was then known as “Mahogany Run Golf & Tennis Resort” in 1980, the first year of operations. Accepting a job as a cart attendant under the direction of PGA Golf Professionals Bobby Pollitt & Robert Norton, Nevin worked his way up the ladder to his current position, PGA Director of Golf, at the same facility, which is now Mahogany Run Golf Course.

Anticipating Mahogany Run’s potential, Nevin built a team and started outlining a retail business plan in 1991. As the buyer, he has transformed the golf shop from being a check-in point to a boutique experience. The golf shop is now one of the top revenue producers in the organization and was recognized in 2008 by Golf World’s “100 Best Golf Shops” as one of the top golf shops.

Nevin was born in St.Thomas US. Virgin Islands, where he graduated from Charlotte Amalie high school and was elected into the PGA in 2006.

PROFESSIONAL EXPERIENCE
Mahogany Run Golf Course - Cart attendant, Outside Service Manager
Assistant Golf Shop Manager (1980 – 1991)
Mahogany Run Golf Course – Director of Golf – Golf Shop Manager, Tournament Coordinator, Cart Fleet Manager & Teaching (1991 – 2004)
Mahogany Run Golf Course – Head Golf Professional - Director of Golf responsible for all of the above (2004 – Present)

PROFESSIONAL ACCOMPLISHMENTS

• Elected a PGA Professional - 2006
• Island Chapter PGA Merchandiser of the Year - 2006
• Island Chapter PGA Merchandiser of the Year - 2007
• Island Chapter PGA Merchandiser of the Year - 2008
• Golf World’s 100 Best Golf Shop - 2008
• South Florida PGA Merchandiser of the Year/Public Category – 2008
• PGA of America Merchandiser of the Year/Public Category - 2009

PROFESSIONAL AFFILIATIONS
PGA of America
St. Thomas / St John Hotel & Tourism Association
St. Thomas / St. John Chamber of Commerce

Back to the top

David Price, PGA
Bent Tree Country Club
5201 Westgrove Dr
Dallas, TX 75248-2044
972-931-7326 • dapdcprice@msn.com

Brad Redding, PGA Master Professional
Resort Club at Grande Dunes
8700 Golf Village Lane
Myrtle Beach, SC 29579-5100
702-256-0111 • brad.redding@grande-dunes.com

CAREER PROFILE
A PGA Member since 1988 and a PGA Master Professional in Instruction since 1997, Brad has a unique and extraordinary knowledge of the golf swing and game. His dynamic and ground breaking teaching style makes him sought out by players of all abilities from around the world. Early in his career he searched and found world class teachers to learn and teach along side most notably Hank Haney and Jim Hardy. With his true unfailing passion and enthusiasm to help any golfer with a desire to improve he has become a leader in player development. He is the Director of Golf Instruction for the Burroughs and Chapin Company in Myrtle Beach, South Carolina and operates his academy at The Resort Club at Grande Dunes. The Burroughs and Chapin Company own 5 golf courses and manage 5 golf courses along the Grand Strand.

PROFESSIONAL EXPERIENCE
PGA Apprentice in Tennessee, Michigan, and Georgia 1983 – 1998
PGA Head Professional at Atlanta National Golf Club 1988 -1991
PGA Teaching Professional at Willow Creek Golf Club, Gettysvue Polo and Country Club, Centennial Golf Club, Fairways and Greens Learning Center 1992- 2001
PGA Director of Instruction at Hartefield National Golf Club 2001 – 2005
PGA Director of Instruction at The Resort Club at Grande Dunes 2005 - present

PROFESSIONAL ACCOMPLISHMENTS

• PGA Master Professional in Instruction 1997
• Golf Magazine Top 100 Teacher in America 2001 to present
• Ranked the #1 Teacher in South Carolina by Golf Digest 2007-2008
• 2007 Carolina PGA Teacher of the Year
• 6 Time Tennessee PGA Teacher of the Year (92,93,94,96,98,99)
• Co-Chairman Philadelphia PGA Teaching Committee 2002-2005
• Faculty Member PGA Master Professional in Instruction Program
• Subject Matter Expert and speaker for Coastal Carolina PGM program
• V1 Interactive Frontiers Faculty Member

PROFESSIONAL AFFILIATIONS
Titleist Leadership Advisory Staff
Footjoy Leadership Advisory Staff
Ahead Apparel
UST Golf Shafts
Power Bar Team Elite
Myrtle Beach Golf Trips

Back to the top

Greg Rose, M.D.
Titleist Performance Institute
4033 Avenida de la Plata
Oceanside, California 92056
760-806-5946 • Greg_Rose@AcushnetGolf.com

CAREER PROFILE
Greg is the co-host of the Golf Fitness Academy seen weekly on the Golf Channel and a co-founder of the Titleist Performance Institute in Oceanside, California. Greg is also a Certified Chiropractic Sports Practitioner and a Fellow in the International Academy of Clinical Acupuncture.

PROFESSIONAL EXPERIENCE
Greg Rose is a board certified Doctor of Chiropractic and holds an undergraduate degree in Engineering from the University of Maryland. Greg specializes in 3-D biomechanics, strength and conditioning, manual therapy, rehabilitation, nutritional supplementation and therapeutic exercises as they relate to golf.

Over the past fourteen years he has helped thousands of golfers, at all different skill levels; reach their peak performance through physical conditioning and nutritional support. His unique form of functional training combined with golf-specific motor learning drills has made him one of the top strength and conditioning coaches for golf in the United States.

PROFESSIONAL ACCOMPLISHMENTS
His TPI Certified three level seminar series has made him one of the most requested speakers in the field of golf biomechanics and video swing analysis for isolating physical limitations. Greg has lectured all over the world and has been featured in many golf and news publications.

Utilizing his background in engineering combined with his expertise on the human body, Greg has helped pioneer the field of analyzing computerized 3-Dimensional motion capture models of the golf swing. This research has helped golf professionals all over the world get a better understanding of how the body works during the golf swing.

Back to the top

Larry Ross, Ph.D.
Anne & Bill France Distinguished Professor of Business
Florida Southern College
Department of Business & Economics
111 Lake Hollingsworth Drive
Lakeland, FL 33801
863-680-4285 • lross@flsouthern.edu

CAREER PROFILE
Dr. Ross is the Anne and Bill France Distinguished Professor of Business and Coordinator of the Graduate Program in Business at Florida Southern College. Professor Ross teaches undergraduate courses in marketing, strategic management, and hospitality. He teaches the capstone seminar in strategic management in the Masters of Business Administration program.

Dr. Ross received both his Ph.D. and MBA in business/marketing from Georgia State University. He received his undergraduate degree in business/hospitality management from Florida State University. Dr. Ross has been recognized, and received awards, for his outstanding approach and successful results as an innovative teacher.

Dr. Ross is the president of Food & Beverage Associates, Inc., an organization that designs strategies and facilitates strategic planning efforts in the areas of marketing, operations, and governance. He is frequently invited to give presentations and seminars ranging from cost control to the role of internal marketing in hospitality operations. Dr. Ross also works with a diverse group of clients in the areas of strategic planning and strategic management. He has worked as a restaurant owner, manager, and consultant for nearly 40 years. He sold his award winning restaurant in Key West and an upscale seafood grill in Lakeland, FL to focus on his academic career.

Dr. Ross has been teaching in the Business Management Institute program for the Club Managers Association of America for more than 20 years, including BMI I and the prestigious CCM certification review course. He is a frequent presenter at CMAA’s world conference.

PROFESSIONAL EXPERIENCE
Florida Southern College - Division of Business and Economics, Lakeland, Florida. - Anne & Bill France Distinguished Professor and Coordinator of Graduate Programs in Business - 1993-Present
Georgia State University - Cecil B. Day School of Hospitality Administration, Atlanta, GA. Assistant Professor/Instructor - 1979-1993.
Club Managers Association of America - Instructor, Business Management Institute - 1988-Present
National Restaurant Association, Management Institute - 1993
Food & Beverage Associates, Inc., Atlanta, Georgia - Owner/President - 1980 - Present

PROFESSIONAL ACCOMPLISHMENTS
Miller Distinguished Professor Award, Florida Southern College, 2009
ODK Outstanding Professor Award, Florida Southern College, 2001.
Exemplary Teaching Award, Florida Southern College, 1998.
Graduate Teaching Excellence Award, nominated 1988, nominated & selected 1989.
Outstanding Professor Award, Mortar Board Senior Honor Society, 1991.
GSU Alumni Distinguished Professor Award, nominated 1991.
College of Public and Urban Affairs Service Achievement Award, nominated 1991.
Atlanta Society of Hospitality Education Students Faculty Achievement Award, 1991.
Southeastern CHRIE, Teaching and Service Award, nominated 1992.

PROFESSIONAL AFFILIATIONS
Club Managers Association of America
Omicron Delta Kappa (Leadership Honorary)
Phi Delta Theta (Business Honorary)

Back to the top

Randi Serbin
Palm Beach Gardens, Florida 33410
561-624-84231 • rserbin@pgahq.com

CAREER PROFILE
Randi Serbin is the Research Manager for The PGA of America’s Consumer Marketing Department at the PGA’s national office in Palm Beach Gardens, Florida. Ms. Serbin monitors, manages and analyzes primary and secondary research projects for the Association. She is actively involved with such products and services as PerformanceTrak, Best Practices, Compensation Survey, Annual Operations Survey, Economic Impact studies and PGA Customer Satisfaction.

PROFESSIONAL EXPERIENCE
Ms. Serbin brings an extensive research background to the PGA and is instrumental in managing the member, facility and consumer research initiatives. Prior to her 3.5 years with the PGA of America, Ms. Serbin was Research Analyst for Olympus America Inc., where she helped develop a benchmarking service for the consulting division of the Business Development Medical Systems group. She was also a Research Manager for Roper Starch in New York City, where she managed and specialized in healthcare research. Ms. Serbin is a graduate of the University of South Florida with a B.A. in Psychology and is also a graduate from Hofstra University with a M.A. in Industrial/Organizational Psychology

Back to the top

Pete Stamatis

Ron Stepanek
PGA of America
100 Avenue of the Champions
Palm Beach Gardens, Florida 33418
561-624-8521 • rstepanek@pgahq.com

CAREER PROFILE
Ron Stepanek is the Director of Player Development with The PGA of America’s national office in Palm Beach Gardens, Florida. Hired in the Spring of 2005, Mr. Stepanek oversees the PGA's Player Development efforts including Play Golf America, the development and implementation of national programs targeted to grow the game and business of golf. He has presented to numerous groups including the National Recreation and Parks Association, Golf Inc, National Golf Management Institute, and at numerous PGA of America programs.

PROFESSIONAL EXPERIENCE
Stepanek served as an Executive Director with the Central New York and Southern Ohio Sections of the PGA from 1993 – 2005.

PROFESSIONAL ACCOMPLISHMENTS
Stepanek is a PGA Member who also earned a Master's Degree in Sports Management from Springfield College in Massachusetts, and a Bachelor's in Mathematics from Central Connecticut State University.

PROFESSIONAL AFFILIATIONS
PGA of America

Back to the top

Tom Stine
Kissimmee, FL 34741
407-944-4116 • TStine2gdt@aol.com

CAREER PROFILE
Tom is a co-founder of GOLF DATATECH, LLC. He and partner Dave Overmyer created the company in 1995 to provide the golf industry with market research covering monthly retail sales.

With the addition of partner John Krzynowek in 1999 the company also began conducting targeted consumer research. Golf Datatech’s consumer research specializes in golfer attitude and usage studies, brand awareness and offers strategic sales and marketing consulting. Golf Datatech now produces those same retail and consumer research reports in the UK and Europe. The company also produces the industry’s National Rounds Played Report for the United States.

Tom is the former founder and publisher of GOLFWEEK Magazine along with his father Charley. He left GOLFWEEK in 1994 when they sold the company. He was part of the executive team who helped launch the Golf Channel in 1995. He remains a magazine consultant and editor for the PGA TOUR Partners Magazine. He is also a part owner of golf courses in Central Florida.

Tom lives with his wife Kate in Stuart, FL where they enjoy boating, fishing and golf. He has two sons, Shane (Las Vegas, NV) and Blake.

Back to the top

Gary Treater

Matt Frelich
U.S. Office
6575 White Pines Drive
Brighton, MI 48116
810-599-0113

CAREER PROFILE
Chief Technical Officer (CTO) and Co-founder of ISG/TrackMan™

PROFESSIONAL EXPERIENCE
Graduated with a Master Degree in radar and digital signal processing at the Technical University of Denmark in 1990. Fredrik has been working with radar and microwave technology in his entire career ranging from 2.5 ton radars for tracking missiles, projectiles and space shuttles to satellite communication for aircrafts. He is the inventor of several patents/patent applications for sports ball tracking algorithms and systems.

In 2003 Fredrik co-founded ISG/TrackMan™ and is the inventor of the TrackMan™ system. Fredrik has through his research contributed to a deeper understanding of what determines the ball flight. He is the author of several technical golf articles and is being widely used for seminars of PGA associations around the world.

PROFESSIONAL ACCOMPLISHMENTS
Golf club head and ball collision models, sports ball aerodynamics and club fitting.

Back to the top

Kevin Weickel
TPC Summerlin
1700 Village Center Circle
Las Vegas, Nevada 89134-6302
702-256-0111 • cb@pgatourhq.com

CAREER PROFILE
Elected to PGA Membership in 1992, Kevin
PGA Certified Professional in Golf Operations, Retail, and Executive Management

PROFESSIONAL ACCOMPLISHMENTS
Professional of the Year - North Florida Section - 2009 Professional of the Year - East Central Chapter - 2009 Horton Smith Award – North Florida Section - 2008 Horton Smith Award – East Central Chapter - 2008 East Central Chapter Professional of the Year - 2002

Back to the top

Kimberley White, Ph.D.
Barrington, IL 60005
847-304-2121 • kim.white1@gatorade.com

CAREER PROFILE
Dr. Kimberly White is a Principal Scientist at the Gatorade Sports Science Institute with interest in sports nutrition. Kim earned her bachelor’s degree at Beloit College (WI) in Chemistry and Sociology, where she also played basketball and softball, and her master’s degree in Organic Chemistry from the University of Notre Dame. In 2005 Kim earned her doctorate at Purdue University from the department of Health and Kinesiology while training in the Interdepartmental Nutrition Program. Prior to arriving at GSSI, Kim worked as an Assistant Professor of Exercise Physiology and Sports Nutrition at Carroll College (WI), and also served as the Assistant Women’s Basketball coach.

PROFESSIONAL EXPERIENCE
Gatorade Research and Development - Principal Scientist - August 2007-present
Carroll University - Assistant Professor, Assistant Women’s Basketball Coach - August 2005-August 2007

PROFESSIONAL AFFILIATIONS
American College of Sports Medicine
American Society of Nutrition

Back to the top

Dr. Gary Wiren, PGA Master Professional
Chairman, Golf Around the World, Inc.
Director of Instruction – Trump Golf Properties
North Palm Beach, Florida
561-682-0700 • garywiren@aol.com

CAREER PROFILE
A golf educator, member of The PGA Golf Professionals’ Hall of Fame and the GOLF MAGAZINE World Golf Teachers Hall of Fame, Wiren served The PGA of America as Director of Education for 12 years. He has written or participated in the writing of over 200 magazine articles and 11 books. His latest, "When Golf Is a Ball," was selected as the "best golf book in the year 2004." He has 13 film credits, four videos on the market including the award-winning, "The Fascinating World of Golf," and has taught, privately, in groups, at seminars and stage performances, over 250,000 people in 34 countries.

Wiren has received several awards, among them The PGA of America “Teacher of the Year” in 1987, national Joe Graffis Award for educational contributions to golf from the National Golf Foundation, the LPGA's "Wind Under Wings" and Rolex Ellen Griffin award, Distinguished Service Awards from the Swedish Golf Union and Italian Golf Federation and the National Merit Award from the Golf Course Owners Association of America. He is an honorary member of the New Zealand PGA, was educational consultant for the Japanese PGA and has an honorary doctorate from Ferris State University in Michigan.

Wiren is a past board member of the National Golf Foundation, the American Junior Golf Association and the Children's Golf Foundation. Dr. Wiren was the keynote speaker at the First Scientific Congress of Golf at St. Andrews University and was chairman of the coaching section there on two other occasions. He keynoted the 1990 PGA Teaching Summit in Nashville, Tenn. Currently Wiren is Golf Magazine’s one of America's 100 Best Teachers and Golf Digest’s Top 50.

Back to the top

Andrew Wood
Legendary Marketing
3729 S. Lecanto Hwy
Lecanto, Florida 34461
800-827-1663 • Andrew@legendarymarketing.com

CAREER PROFILE
Andrew Wood is considered by many in the golf industry to be the leading expert in the field of golf marketing and has done hundreds of full day marketing seminars for the PGA of America and other golf associations.
Andrew is the author of several books and audio programs including: The Golf Marketing Bible, Cunningly Clever Marketing, The A-Z Guide to Membership Marketing, The Membership Sales Success System, Selling With Confidence, Building A Legendary Reputation For Yourself or Your Service, Conquering Your Market with a One Man Army, How To Make $100,000 a Year Teaching Golf, The Traits of Champions and Unlimited Profit - How To Market Your Golf Course on the Internet.

PROFESSIONAL EXPERIENCE
With a background of over 20 years in marketing, Andrew is an entrepreneur with a track record of success in the business world.

A pioneer in using the Internet for business, Andrew combined his love and knowledge of golf with his passion for marketing to form Legendary Marketing and its interactive marketing divisions: Private Club Commander, Golf Marketing Commander and Resort Marketing Commander.

PROFESSIONAL ACCOMPLISHMENTS
A scratch golfer, Andrew and his family, Sue, Chelsea and Andrew Jr., live at Black Diamond Ranch in Florida where he is the current Club Champion.

Back to the top